The incredible sales boom for Cobra’s range of SZ drivers is showing no signs of slowing down according to Sports Marketing Surveys latest retail audit*. Earlier this year Cobra drivers were the clear #1 in February and March this year. Now, as research is published for the middle of the season, Cobra has maintained that leadership position with a year to date volume market share of 18.0% for the first 7 months of 2004 compared to 15.0% and 14.2% for the leading competitors and way ahead of the rest of the field. In fact, Cobra’s gap at the top widened in July, registering a share of 20.3% compared to just 13.5% and 12.1% respectively for the next two brands.
The new King Cobra SZ Unlimited drivers have taken Titanium drivers to a new level with a whole host of dazzling technological features creating the hottest all-titanium Cobra driver yet. With two head size options to choose from (440cc and 400cc) the drivers provide a massive ‘sweet zone‘ and solid feel at impact delivering longer, more accurate drives from all nine points on the club face. When looking at driver model sales in July the Cobra 440 SZ is the #1 seller in terms of volume with 10.1% and the Cobra 400 SZ is in fourth place with 6.2%. In addition Cobra’s new COMP driver, launched in mid-season, is really starting to take off too with the powerful composite design proving especially popular at Cobra demo days this summer.
Cobra’s marketing campaign this year, coupled with the heavyweight commitment from Cobra’s retail partners, has maximised sell-through worldwide, but the company believes that it is the superior performance of the driver in the hands of the everyday golfer and the subsequent word of mouth recommendation that has fuelled demand more than anything else.
With Cobra metals sales² more than 80% up year on year and a #1 driver market share position this year, Cobra’s marketing director John Peal is delighted with the consumer reaction. “The support of our retailers and the high impact marketing campaign were the key to the fast start we got this year,” he said, “but to maintain the market leading share of around 20% throughout the season, in one of golf’s most hotly contested sectors, is testament to the incredible performance of the Cobra drivers. To see so many amateur golfers hitting the ball consistently further and straighter is very satisfying for Cobra’s product designers and is clearly our most powerful marketing tool.”
The Cobra SZ drivers are yet another success story for Acushnet’s Cobra brand, famed for producing high quality game improvement products for the everyday golfer.
Cobra www.cobragolf.co.uk
¹Sports Marketing Surveys Ltd’s Retail Audit Jan – July 2004
²UK Cobra YTD Jan – Aug 2004 v Jan – Aug 2003
The new King Cobra SZ Unlimited drivers have taken Titanium drivers to a new level with a whole host of dazzling technological features creating the hottest all-titanium Cobra driver yet. With two head size options to choose from (440cc and 400cc) the drivers provide a massive ‘sweet zone‘ and solid feel at impact delivering longer, more accurate drives from all nine points on the club face. When looking at driver model sales in July the Cobra 440 SZ is the #1 seller in terms of volume with 10.1% and the Cobra 400 SZ is in fourth place with 6.2%. In addition Cobra’s new COMP driver, launched in mid-season, is really starting to take off too with the powerful composite design proving especially popular at Cobra demo days this summer.
Cobra’s marketing campaign this year, coupled with the heavyweight commitment from Cobra’s retail partners, has maximised sell-through worldwide, but the company believes that it is the superior performance of the driver in the hands of the everyday golfer and the subsequent word of mouth recommendation that has fuelled demand more than anything else.
With Cobra metals sales² more than 80% up year on year and a #1 driver market share position this year, Cobra’s marketing director John Peal is delighted with the consumer reaction. “The support of our retailers and the high impact marketing campaign were the key to the fast start we got this year,” he said, “but to maintain the market leading share of around 20% throughout the season, in one of golf’s most hotly contested sectors, is testament to the incredible performance of the Cobra drivers. To see so many amateur golfers hitting the ball consistently further and straighter is very satisfying for Cobra’s product designers and is clearly our most powerful marketing tool.”
The Cobra SZ drivers are yet another success story for Acushnet’s Cobra brand, famed for producing high quality game improvement products for the everyday golfer.
Cobra www.cobragolf.co.uk
¹Sports Marketing Surveys Ltd’s Retail Audit Jan – July 2004
²UK Cobra YTD Jan – Aug 2004 v Jan – Aug 2003
- King Cobra 400 Sz Unlimited Driver Reviews
- Cobra King Sz Driver Reviews
- Cobra Sz Driver Review
- Cobra 400 Sz Driver Specs
- King Cobra 440 Sz Driver
King Cobra 400 Sz Unlimited Driver Reviews
Make offer - l/h king cobra 400 sz unlimited titanium 10.5˚ driver – aldila reg + h/c KING COBRA 454 COMP UNLIMITED 10.5 DED REG SHAFT DRIVER NICE CONDITION BARGAIN EUR 67.17. May 07, 2011 I got given a king cobra from my dad but he said it might be an illegal club but dont know, can you please help. Its a king cobra 440 sz unlimited. I have looked on the net and cant find an answer so please can anyone help? Shop new and used Cobra drivers from the fantastic selection available at 2nd Swing. After the company’s inception in 1973, this Australia-based club manufacturer has sought to make the game more enjoyable for everyone. That spirit is alive and well throughout the company’s history when it comes to Cobra drivers.
At a glance
- TG Rating4 out of 5
- Owner RatingNot yet rated
- RRP£249.00
What we say..
It should come as no surprise that the Cobra SZ440 scored highly with the FlightScope. After all, the ultra-forgiving super hot face of its predecessor, the SS430, has been such a word-of-mouth success with golfers across the country that it is though to have been 2003’s biggest-selling driver. Like the SS430, the SZ440 feels comfortable at address (albeit a little shut), light to swing and very easy to use. Even if you’re used to producing only daisy-cutting runners, after five minutes you’ll be hitting drives higher and longer than you thought possible.
![King Cobra 400 Sz Unlimited Driver King Cobra 400 Sz Unlimited Driver](https://imgs.2ndswing.com/images/clean-product/large/SZ%20400%20OSET%20DVR.jpg)
Of course, not everyone wants this kind of ballooning ball-fight. Despite the impressive yardages achieved, our pro struggled to prevent his Cobra drives from drifting alarmingly to the right and the suspicion remains that while it’s the sort of club that offers everyday golfers plenty of help, better players will prefer a driver with more control. Adwcleaner latest version. Burnham boiler age lookup.
There’s also that impact noise; some golfers genuinely loathe the loud crack, though it should be pointed out that it’s not quite as bad in the open air as in the enclosed space of the driving range.
Verdict: Understandably, one of the most popular golf clubs available today, although its high, looping ball-flight is better suited to mid-handicappers and above than very good golfers.
Verdict: Understandably, one of the most popular golf clubs available today, although its high, looping ball-flight is better suited to mid-handicappers and above than very good golfers.
Cobra King Sz Driver Reviews
The Cobra SV440 Driver is one of the most popular golf clubs around and helps achieve maximum height potential when striking the ball. Quilt pro software, free download.
Cobra Sz Driver Review
Contact: 01480 301114
Website: www.cobragolf.co.uk
Head Sizes: 435cc and 400cc
Shaft Length: 45in
Shaft Options: Graphite Design YS-5.1, stiff and regular
Loft Options: 7.5, 9 and 10.5 degrees